Europe currently holds the largest direct-to-garment market share with a notable 49% revenue. This is attributed to the growing demand for specialist direct-to-garment printing which offers a wide range of fashion patterns and color combinations.
NEWARK, Del, Sept. 19, 2022 (GLOBE NEWSWIRE) — The global direct to garment printing market is expected to offer a lucrative growth opportunity by registering a CAGR of 8.3% over the forecast period. The market is anticipated to be valued at US$822.1 Million in 2022 and is projected to reach US$1,820.1 Million by 2032.
The reduction in the duration of fashion designs and the growing demand for “fast fashion products” has positively impacted the direct-to-garment printing market owing to the changing consumer behavior resulting from urbanization. speed and faster adaptability are expected to inspire creative innovations for the direct-to-garment printing industry in the future.Increasing use of inkjet printers can reduce electricity consumption by more than 60% compared to screen printers.In addition to this, the use of direct-to-garment printing equipment has greatly reduced the wastage of color or ink.These factors mentioned above contribute to the increase in sales of the market for direct printing on garments.
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Direct-to-garment printing allows users to print materials that are difficult to print with other systems. It can easily print any image no matter how difficult. Another advantage of direct to garment printing is that the prints last longer.
Direct-to-garment printing typically uses water-based pigment inks. Pre-treatment is a very important step to obtain a good quality print directly on the textile printer. This printing technique made it easier to print on fabrics, which was not possible in the traditional way.
Key points to remember
The tremendous popularity of stylish, funky and colorful garments has been witnessed across the globe, which is expected to propel the demand for digital garment printing. Moreover, the requirement of human resources in the printing facilities has been made irrelevant since the use of these machines can raise the level of automation.
· Textile printing manufacturers around the world are constantly looking to improve operational profitability by improving print quality to attract more customers and reduce operational expenses. Therefore, by reducing resource consumption, manufacturers are able to reduce operational costs and deliver high quality and sharpness on prints, the direct to garment method offers a crucial advantage on both fronts.
· The use of printed textiles has increased significantly over time in car interior decoration and vehicle wrapping, which is expected to contribute to the expansion of the market size. Likewise, the adoption of direct-to-garment printing is gaining popularity in home décor and soft signage applications for various products such as sheets, pillowcases, wallpapers, and wood.
Technological advancements such as 3D printing and hot melt printing for textile applications is another reason for the accelerated popularity of direct to garment printing market growth over the assessment period. In addition to this, the demand for direct-to-garment printing is expected to increase the presence of many fashion companies in countries like Rome, Milan, Venice, and Palermo.
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Since it offers a range of alternatives to print on garments and can easily print any image no matter how difficult, the demand for direct-to-garment printing is extremely high. Additionally, several other advantages such as non-solubility, color fastness, resistance to damage, and sublimation inks are expected to support the growth of the direct to garment printing market.
Due to its wide usage in textile & apparel and soft signage segments, the direct to garment printing market is expected to create lucrative prospects for textile & decoration for the maximum market share of direct-to-garment printing due to the growing demand for textiles across the world and the growing demand for polyester fabrics in the textile industry.
“The growing trend of personalization among the young population creates a demand for new varieties of prints. For this purpose, manufacturers are employing direct to garment printers thereby creating growth opportunities in the global direct to garment printing market. Said IMF Analyst
The growing demand for stable profitability and printed textiles invites new vendors into the market. In addition to this, the growing demand for sustainable products is also expected to work in favor of the market. The major players operating in the direct to garment printing market are mainly focusing on launching new products and establishing partnerships.
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Direct-to-garment printing Market report
Future market insights, in its new report, offers an unbiased analysis of the global direct-to-garment printing market by type of printer (industrial DTG inkjet printers and desktop DTG inkjet printers), by ink (reactive, acid, disperse and pigmented) by substrate (cotton, silk, rayon, linen, polyester, polyamide and others) by end use (apparel and apparel, home, technical textiles and others) in seven regions.
1.1. Global Market Outlook
1.2. Demand Side Trends
1.3. Supply-side trends
1.4. Technology roadmap
1.5. Analysis and recommendations
2. Market Overview
2.1. Market Coverage / Taxonomy
2.2. Market Definition / Scope / Limits
3. Key Market Trends
3.1. Key trends impacting the market
3.2. Printer Type Innovation / Development Trends
Click here to access the 306-page TOC Report on the Direct to Garment Printing Market
More insights into the direct to garment printing market
European regions are expected to hold the largest market share in the direct to garment printing market with an impressive revenue of around 49% of the total market share. This is attributed to the constant demand for apparel printing which offers a wide range of fashion patterns and color combinations.
With the growing need for print in the Italian fashion industry, the country is known as the dominant market in the region. In addition to this, the need for faster turnaround times, more variable data printing with high quality, shorter print runs, and economic recovery are some of the major factors that are expected to drive the adoption of direct-to-garment printing in this region. .
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